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Tourism boost from campaign

COFFS Coast tourism is expecting a boost this season, following the launch of a new campaign aimed at delivering value-for-money vacation offers to working families.

Tourism NSW has partnered with more than 250 operators and suppliers for the Summer Family Holiday campaign, which includes two for one offers, cut priced travel and reduced rates for children.

Tourism minister Jodi McKay said the campaign was aimed at working families for whom overseas travel is not a viable financial option.

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