THE 10th Seebo Australian OzTag Senior Championships at C.ex Coffs International Stadium starting this Friday is the one that will really take the sport to a world-wide audience.
It's the code's flagship event, with associations throughout NSW, ACT and Queensland, bringing together upwards of 4000 players, coaches and supporters into the city.
The involvement of Seebo Networks facilitates the innovative live streaming of the tournament via Epicentre.tv.
On Sunday, field one matches will live stream with a full promotional and expert commentary team covering the action.
At the first live stream of the Juniors Oztag Championships held three weeks ago thousands of people from 30 different countries tuned in, with this figure only expected to increase.
Seebo marketing manager Pat Tyers said the success of that experimental coverage showed the code was about to find its way to a huge commercial market and the Coffs Coast would be along for an exciting ride.
"As an Australian entertainment start-up, we appreciate the importance of supporting a local grass-roots sport that is experiencing tremendous growth," Tyers said.
"We also understand the role local sport plays in our culture and the value Aussies place on being able to continue to enjoy their favourite sport both live in the stadium as well as on their big screen TVs.
"We are thrilled to be the conduit that will showcase Coffs Harbour and OzTag to an Australia-wide and global audience.
"Aussies, whether here or abroad, can now enjoy watching their family and friends compete via a free live streamed broadcast."
The tournament will run for three days.