"ADOPT don't shop" is written on the shirt of Dee Spinks, who runs Animal Rescue Coffs Harbour (ARCH).
Since the organisation was set up 18 months ago, Dee and her helpers have rescued 31 dogs from death row across a range of NSW country pounds.
Along with providing care to the rescued dogs and puppies, which are collected from places such as Kempsey and Casino, and giving them a foster home until a new family is found, ARCH aims to make the case for adopting rather than shopping for canine friends.
She said by rescuing a dog you are saving two lives, the life of the adopted dog and the life of the next dog being picked up that now has a space to sleep.
"Dogs that are rescued from the pound have come from a stressful situation and recognise what you have done for them," Dee said.
But it's not only about saving lives.
It's also about avoiding support of exploitative industries, such as puppy farms, where female dogs are purely used as a commodity, forced by unscrupulous owners to pump out puppies, pregnancy after pregnancy after pregnancy.
Store owner of PETstock Coffs Harbour, Jay Guthrie said the company does not sell puppies and kittens, as a matter of policy, to limit impulse buying which often leads to irresponsible pet ownership.
"A large percentage of the puppies purchased in pet stores end up back in shelters," he said
ARCH currently has a number of rescued dogs ready for adoption, including a mastiff cross and two staffordshire terriers.
Contact Dee on 0409 838 380.