#keepcoffsbeautiful campaign asks us to pick up our act
A COFFS Harbour local has launched a social media campaign to create a movement to help clean up the city and its surrounds.
After seeing the build-up of rubbish within the city, Darren McCarthy said the idea for the Keep Coffs Beautiful campaign was triggered after seeing someone dump rubbish at one of his favourite surfing beaches.
"Seeing someone drop their rubbish out of their car instead of putting it in the bin at one of the car parks where we surf is where it all started.
"That was the last straw to be honest," he said.
The Keep Coffs Beautiful campaign will be held on the weekend of September 12-13, encouraging locals to pick up rubbish, whether it be around their yards or their favourite beach, and post a photo of the rubbish collected on social media using the hash tag #keepcoffsbeautiful.
Darren hopes the social media coverage can be ammunition to take to the Coffs Harbour City Council to push for a bin at every bus stop in town and to have sufficient bins provided in areas such as beach car parks.
"They are very little bins and quite often we recognise that they are overflowing," he said.
Darren said the purpose of the initiative was not to pin the blame on the community but to raise awareness and improve upon current waste management.
"Part of this initiative is around trying to create better processes, so keeping the town tidier, whether it's bigger and more bins as well as more recycling bins," he said.
Since launching the Keep Coffs Beautiful Facebook page last week, Darren has received an overwhelming community response.
Cr Mark Sultana praised Darren's initiative to clean up the town and said it "would be crazy" for council not to get behind this.
"He's taken the bull by the horns ... this is exactly what we were looking for, to get the whole community involved."
The launch of the Keep Coffs Beautiful campaign coincides with the beginning of Keep Australia Beautiful week - an annual event that reminds all Australians to keep our country litter-free.
Litter statistics KAB commissioned a nation-wide survey into our attitudes towards littering. The results revealed:90% of participants claimed to feel guilty if they drop rubbish but a third of people litter anyway. 83% say that litter is a problem in our own community Yet only 7% of people participated in an organised clean-up day in the past year. The most common excuses for littering were the rubbish was "very small", biodegradable or lack of accessibility to a bin.