BREAD FOR THE NEEDY: Brumby’s general manager Shonnea Nicol with John Forrest of St Vincent De Paul.
BREAD FOR THE NEEDY: Brumby’s general manager Shonnea Nicol with John Forrest of St Vincent De Paul.

Give bread and spread the cheer this Christmas

FOR some Australian families, Christmas is a stark reminder of just how hard it can be to make a living, feed the family and spread the good cheer.

This year, Brumby's is offering customers across the country the chance to give these families a helping hand by partnering with St Vincent de Paul's for the brand's largest bread drive ever undertaken.

Customers can gift two freshly baked, wholesome loaves of bread to the donation bank for distribution by St Vincent de Paul for just $3 at any Brumby's Bakery across the country.

Brumby's Bakery general manager Shonnea Nicol said the bakery group was hoping to donate thousands of loaves of bread to those in need, just in time for Christmas.

"For just $3 customers can 'bank' two loaves of freshly baked bread, usually valued at $8, for an Australian family who might not have a lot to look forward to this Christmas," Ms Nicol said.

"Come late December, our bakers will add up the total number of loaves in our bread bank, resulting in what we are hoping will be thousands of loaves for St Vincent de Paul.

"A mixture of gift vouchers and freshly baked loaves will then be used in Vinnies Christmas hampers and food drives throughout Aussie communities."

St Vincent de Paul state president John Forrest was pleased that the partnership with Brumby's Bakery, which has a strong commitment to helping people in need over Christmas.

"The rising costs of living make it hard for families, singles and pensioners to make the budget stretch to cover rent, utilities, food, transport and even prescriptions," Mr Forrest said.

"The generous donations mean many people will receive a special and often unexpected gift these holidays."



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