Good Guys more than a name

THEY'RE known for their dancing ads and their jingle, but now The Good Guys Coffs Harbour will also be known as big community supporters.

This week the business launched its new Local Giving Program Token Box, asking customers to “have their say” and vote for the local community organisation they would like their donation from each transaction to go towards.

“We are inviting our customers to join in and have a say as to where the funding is distributed,” proprietor Joshua Cornell said.

“Our customers will be given a heart-shaped token at the checkout, which can be placed into the token box for either of our nominated cause partners at the store exit.

“At the end of each three-month period, the nominated charities will receive a donation reflecting the number of tokens each has received.”

With more than $3 million raised since 2006, The Good Guys Local Giving Program has led to more than 150 charity organisations around Australia receiving funding towards essential programs, services and grassroots projects.

At a local level, The Good Guys Coffs Harbour, has returned more than $26,000 to local not-for-profit organisations.

“We are proud to announce that our first beneficiary appearing in the token box under the new look system will be Coffs Harbour Base Hospital.

“Customers also have the option of returning their token to support Jamie's Ministry of Food Australia.”

The donations made to the Coffs Harbour Base Hospital will go directly towards providing essential equipment for the children's ward and special care nursery at the Coffs Harbour Health Campus.

The introduction of the Local Giving Program Token Box coincides with the launch of The Good Guys Foundation, a not-for-profit organisation that will donate a percentage from every transaction made at The Good Guys to local community organisations.

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