Coffs area resident John Poche wants to reduce the road toll to zero.
Coffs area resident John Poche wants to reduce the road toll to zero. Rob Wright

Dad launches road safety campaign

SOME might call it mission impossible but businessman John Poche says otherwise.

He’s kick-starting a community campaign on the Coffs Coast to reduce the road toll to zero across Australia by 2020.

The Coffs Harbour father-of-two is setting up Safe At Last committees in the Clarence Valley, Coffs Harbour, Bellingen, Nambucca and Kempsey council areas and he wants the project to spread nationwide.

“Just change the community’s perception of speeding or breaking other road rules – that’s the key,” Mr Poche said.

“How often do you hear someone whinge about being booked and fined for speeding. They are actually upset and those listening are in agreement. Well, what I say is, that if you speed you are endangering the lives of my family and my friends. How dare you.”

Mr Poche said he was fed up with being overtaken by speedsters not only on the Pacific Highway but other roads such as Orara Way.

“The community has got to have a change of attitude about speeding Australia-wide and it starts here,” he said.

“To join your local committee you will be asked to make a pledge to obey all the traffic rules, especially those governing speeding.

“The project will allow for the printing of bumper stickers like ‘Flash A Fool’and ‘Honk A Hoon’.””

If you are interested in joining this project or want more information, you can call Mr Poche on 0418 295 297 or email respectcoffs@ gmail.com.



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