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A new sign age dawns in Coffs

ALL signs lead to Coffs.

At least they will in the future, if a new tourism committee has anything to say about it.

The new sub-committee of the Coffs Coast Tourism Association, aptly named the Chamber Committee, includes representatives from the Coffs Harbour, Woolgoolga and Sawtell Chambers of Commerce, and will meet regularly to work cohesively on the business of tourism.

High on the agenda of the first meeting last week was the key issue of signage – or the lack thereof.

“Each different Chamber obviously has its own issues but all raised the point that there is not enough directional signage advising people on how to get around,” Coffs Coast Tourism Association executive officer, Tracey Adendorff, said.

“A number of businesses are saying they have to direct visitors themselves, so this is a key issue that the new sub-committee will address.”

Ms Adendorff said the Chamber Committee is a way of pooling members and information.

“The objective is to identify commonalities between the different Chambers and to work together to achieve better results.”

For information, contact Tracey Adendorff on 6651 7766 or email info@coffstourism.com.



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