News

Yellow Pages directory bungle

MISPLACED AD: Louise and Colin Williams are disappointed their phone book ads have been placed in the Lismore directory.
MISPLACED AD: Louise and Colin Williams are disappointed their phone book ads have been placed in the Lismore directory. TREVOR VEALE

COFFS Harbour business owners Louise and Colin Williams are "not happy Jan".

The couple who run Coffs Coast Nutrition and C&R Upholstery are upset the Yellow Pages advertisements for their businesses have been wrongly placed in the Northern Rivers directory.

The mishap happened after Sensis this year split its North Coast directory into two separate phone books; one for Coffs Harbour, Sawtell and Grafton and the other for Lismore, Ballina, Byron Bay, Casino and Murwillumbah.

"I want to make Coffs Coast residents aware that a large number of small businesses in our area who were expecting their advertisements to appear in the Coffs Harbour Sensis Yellow Pages phone book have not been included," Louise said.

"It is hard enough in small business these days without things like this happening.

Colin says the adverts for both businesses were lodged individually through different over-the- phone sales reps and while he is yet to hear back from the company Louise has received a letter of demand for payment.

Sensis has acknowledged up to 20 local businesses have complained their advertisements have been misplaced.

Yellow Pages' Gary Birmingham urged affected customers to contact their local sales consultants if their advertising had not been published correctly.

"A small number of customers have contacted us to discuss their advertising and we are working with them to address any concerns," Mr Birmingham said.

Reports two months ago suggested up to 50 sales positions could be shed by Telstra Sensis in its Coffs Harbour and Ballina offices.

"Yellow Pages offices in Ballina and Coffs Harbour are open - there's been no change," the company said in a statement.

 

If your Yellow Pages advertisement has been misplaced email us at: editorial@coffscoastadvocate.com.au

Topics:  sensis, yellow pages



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